Copies of The Parader: Issue 1 - which has returned with an all-new retro design ahead of the 2020/21 season - are now available to purchase online.
The innovative creation will this season draw inspiration from matchday programmes throughout City's past, following close conversations between the club, programme publisher Curtis Sport and lifelong Bantam John Dewhirst.
The first instalment of the coming campaign, which will feature during Saturday's visit of Colchester United, is based on the design of an edition against the same opponent back in 2004.
With each of this season's issues focussing on a different match, as far as possible against the corresponding opponent from the past, this production is sure to make up a unique piece of City history for supporters both young and old.
The ‘new’-look Parader will carry exclusive interviews and news from the Utilita Energy Stadium, in addition to up-to-date statistics, in-depth analysis and much, much more.
This week's programme features former U's striker Kurtis Gurthrie on its front cover, who also catches up with The Parader in 'The Big Interview', discussing lockdown, the new season and his aims and ambitions.
Usual columnists Dewhirst, David Markham, Aaron Bower and James Crickmore feature, while Katie Whyatt returns and there is an all-new contribution from Christian Oldcorn.
Manager Stuart McCall pens his 'From The Dugout' notes while chairman Stefan Rupp provides an update 'From The Top'.
This thrilling concept will be posted straight to your door - for just £3, plus delivery - for the duration of the campaign, by Curtis Sport.
Issues will be available for every single Bradford City home game over the course of the coming campaign - including all matches to be held behind closed doors.
To purchase individual editions of The Parader and a full subscription for the 2020/21 season - including all league and cup publications - please CLICK HERE.